When creating copy for your website personas, take into consideration personality. Generally speaking, people can be classified into four types:
Spontaneous
Humanistic
Competitive
Methodical
Each type of person has specific needs and goals when they go to your website. Each of the four types has a different way of looking at your website. They are primarily looking for the answers to their questions.
According to the Keirsey Temperament Sorter — which is based on Myers-Briggs Type Indicator (MBTI) but inspired by the ancient Greeks — people default into four primary temperaments:
The Spontaneous: (Artisan: Sensing-Perceiving) – often competes and is primarily motivated by the thrill of the winning experience, the adrenaline rush.
The Competitive: (Rationalist: Intuitive-Thinking) – often competes and is primarily motivated by big-picture status, the trophy on the shelf.
The Humanistic: (Idealist: Intuitive-Feeling) – often competes and is primarily motivated by the success of the team, one for all.
The Methodical: (Guardian: Sensing-Judging) – often competes and is primarily motivated by the satisfaction of a job well done, winning it’s own reward.
What Theodore Roosevelt said was not “walk softly but carry a big stick” as is often mis-quoted. He gave his famous quote during a speech in 1903:
There is a homely old adage which runs: “Speak softly and carry a big stick; you will go far.” If the American nation will speak softly, and yet build and keep at a pitch of the highest training a thoroughly efficient navy, the Monroe Doctrine will go far.
The world’s fastest-growing airline and one of the most extravagant began nonstop flights between Los Angeles and Dubai this week, and tonight it will throw one of the more lavish Hollywood parties of the season. Despite global economic turmoil, Emirates Airline, based in the hyper-developing Persian Gulf city of Dubai, is expected to spend more than $3 million for the bash at the Kodak Theatre in Hollywood, hosted by Hilary Swank and featuring an hourlong concert by Ricky Martin. A four-course dinner is being prepared by Wolfgang Puck. The start of flights to Los Angeles International Airport is the latest link in a growing Dubai connection that has included an investment fund controlled by Dubai’s ruling family taking a 45% stake in Eli Broad’s multibillion-dollar Grand Avenue project in downtown Los Angeles.
The true test of a man’s character is what he does when no one is watching. John Wooden said that; being noble and upstanding is easy enough when you’ve got people watching, but when you’re alone with yourself, when you could do the wrong thing (or avoid the right thing) and get away with it, well — that’s when you find out what kind of person you are.
Andalusian culture was deeply influenced by over 700 years of Muslim rule during the Middle Ages. Córdoba became the largest and richest city in Western Europe and one of the largest in the world. The Arabs established universities in Andalusia (Spain), and cultivated scholarship, bringing together the greatest achievements of all of the civilizations they had encountered. During that period Arab scholars played a major part in reviving and contributing to Western astronomy, medicine, philosophy, and mathematics. Columbus’ sail to the “New World” in 1492 opened the Caribbean and South America to Spain and introduced new forms of sic and dance to Spain. In Puerto Rico one of the islands colonized by the Spaniards, Jibaro music represents the mix of the musical traditions of Spain with its Arabic influences, particularly in the performance of the “Seis”. Seis is a form of Jibaro music and dance that came to Puerto Rico from Spain in the 1680’s.
You want your website to get noticed? Content, my friend. Content. You can have the best looking website in the world, but if you do not have rich content that is useful to your viewers then you may as well pack it in. There are a number of businesses out there who are looking for the best way to get traffic to their site while boosting their ranking in the search engines. However, they are not implementing the correct search engine optimization strategies that will get them the traffic and results that they are searching for.
To begin with, one of the easiest ways to add great content to your website is a blog. By putting up a blog filled with useful information, you are fulfilling a need that your viewers have. This in turn will keep them coming back again and again. Before you know it, your blog could be bringing you a whole lot of traffic. Just think of what that can do for you in terms of sales.
Of course, you do not have to be an expert in order to put forth some truly excellent search engine optimization strategies for your website. Today there are some awesome options out there for you to choose from no matter what your budget may be. When you want to get the word out there about your website, a little bit of careful planning can really go a long way.
Does talk of keywords and meta tags give you a headache? If so, then you should know that you are not alone. If you find that it is within your budget to work with a company that deals with search engine optimization, then you should be able to find a great one that will suit your needs and budget. Before you know it, you can have search engine optimization strategies working to your full advantage.
Hello => sha-LOM
Goodbye => sha-LOM
How are you? => ma shlom-KHA
Very well, and you? => tov ta-DA veh-ah-TA? (tov to-DA veh-AT?)
Thank you => to-DA
You are welcome => beh-va-ka-SHA
What is your name? => ma shim-KH? (ma shmeh?)
Do you speak English? => ah-TA meh-da-BER ahng-GLEET (aht meh-da-BER-et ahng-GLEET?)
Exucuse me => sli-KHA
Where is the bathroom? => ay-FO ha-SHEH-roo-tim
Laurel Thatcher Ulrich begins her new book, “Well-Behaved Women Seldom Make History”, struggling to explain — understand — the appeal of an aside she made in the spring 1976 issue of an academic journal, a comment that has become a popular slogan printed on T-shirts and coffee mugs and bumper stickers, usually without her permission and often without attribution.
It was in an article for “American Quarterly”, about the pious and extremely well-behaved colonial women described by Cotton Mather as “the hidden ones,” that Ulrich made her now familiar observation . Her study of wives and mothers and daughters as they were remembered in funeral eulogies, the sole record of women who lived and labored in silent obscurity, illustrates a critical point. Much of what is characterized as female “misbehavior” is a matter of voice — of a woman insisting she be heard, paid not only attention, but also the respect due a being as fully human and necessary as a man.
Born in Israel, Ishtar Alabina was raised by an Egyptian mother and a Moroccan father with Spanish roots. She and her two sisters spoke both Arabic and Hebrew and were surrounded by music from an early age. Ishtar appeared to have inherited her family’s musical talent. She got her stage name from her grandmother after the ancient Persian goddess of fertility whose headless statue is designed to make one’s dream about the perfect woman.
fa · rooque [feh-rawk] -
Internet marketing professional in Los Angeles, USA with expertise in pay per click (PPC) and search engine optimization (SEO). Currently working on SEO related ventures. Extremely interested in Web 2.0 » Technorati Profile